Tuesday, February 5, 2013

What are they up to in your library?

And how do we let people know?

There's a new "exclusive" marketing study out at Library Journal.  It seems libraries have been weighed in the balance and found wanting where getting the word out is concerned.  We seem to be the best kept secret of the century (and the last century, too).  Click here to read Nancy Dowd's article at LJ (first in a series) about the marketing survey and what libraries can do about it.

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